The University of North Carolina at Chapel Hill Brand Challenge
the
project
The Looma Project is a storytelling platform designed for companies who care deeply about the people behind their products. We believe the individuals behind our purchases deserve to be celebrated, and we are confident that developing a people-focused company is the only way forward in an increasingly socially conscious marketplace.
1. Partner with organizations
2. Create customized story templates
Our platform is built to create simple yet customizable templates for our partners to upload stories. We will help you upload content and ensure that your stories are displayed effectively across all platforms. Remaining consistent with your branding is very important to us, and doing so in this step is crucial to long-term success.
3. Share stories and connect people
This is the fun part. We work with you to design custom micro-documentary stories about your brand, upload them to iPads and place them in stores next to your product so your customers can learn about the brand when in the grocery store.